Robert Saucedo

B2B Cloud Marketing & GTM Program Leader

I build scalable marketing programs for enterprise cloud organizations across go-to-market execution, demand generation, field engagement, reporting infrastructure, sales development, operational rhythm, and cross-functional team leadership.

GTM Strategy Demand Generation Microsoft 365 Power BI Azure DevOps Cross-Functional Leadership
Open to new opportunities: marketing program, GTM, product marketing & sales development roles
📍 Everett, WA, remote or Greater Seattle hybrid
🏢 Founder, Lumio Technologies, LLC. · 14 yrs Microsoft
Robert Saucedo
Lumio Technologies, LLC. 2025–Present
Microsoft 365 training & adoption consultancy
Microsoft 2011–2025
Marketing, sales programs, Azure, M365
Current Focus
GTM strategy, product marketing, M365 adoption
Location
Everett, WA

Where I Fit Best

Location
Everett, WA. Remote-first or Greater Seattle hybrid.
Roles I'm Targeting
Product Marketing Manager, Marketing Program Manager, Sales Development Manager
Open To
GTM strategy, demand generation, M365 consumer/B2B marketing, sales program leadership
Work Authorization
Authorized to work in the U.S. No sponsorship required.
What Stands Out
360 view across marketing, sales and operations. I speak to a CMO, SDR, and Solutions Engineer in one meeting.
Tools and Applications
Power BI, Azure DevOps, Microsoft 365, SharePoint, Teams, OneDrive, Salesforce (Trailhead), Excel
Education
BA, Business Information Systems, University of Arizona Global Campus
Current Venture
Lumio Technologies, LLC., Microsoft 365 adoption and training consultancy, founded Sept 2025

How I Can Help

🎯

GTM Strategy & Execution

End-to-end go-to-market planning, campaign launch readiness, partner marketing, and integrated demand generation that moves pipeline.

📊

Analytics & Data Storytelling

Power BI dashboards, real-time campaign performance reporting, KPI frameworks, and executive-ready insights that drive data-driven decisions.

🔄

Program & Project Management

Azure DevOps sprint planning, ROB facilitation, SLA adherence, cross-functional alignment, and operational rigor at Microsoft scale.

☁️

Cloud & SaaS Marketing

Microsoft 365 and Azure campaign execution, seller enablement, adoption programs, and cloud solution positioning for B2B and consumer audiences.

📢

Sales Development Leadership

Team coaching, pipeline hygiene, quota attainment, opportunity qualification, and bridging marketing outputs to sales outcomes.

🏫

Training & Adoption

Role-based M365 curriculum design, hybrid workplace enablement, modular content for live/async delivery, and change management frameworks.

The Work I’m Known For

Global Demand Center, 2023–2025 Read Case Study ↗
Led 5,000+ annual field requests with a 6-person vendor team. Raised CSAT to 4.9/5 with 30% YoY engagement growth through optimized intake workflows and real-time Power BI reporting for senior stakeholders.
Lumio Technologies, LLC., 2025–Present
Founded a Microsoft 365 training consultancy helping organizations close the gap between licensing and productivity across Teams, SharePoint, OneDrive, and the full M365 suite.
Azure Marketing Programs Read Case Study ↗
Cross-functional campaigns improving partner engagement and accelerating time-to-market for Microsoft cloud products, with Power BI dashboards providing real-time pipeline and ROI visibility.
451% Cloud LTV Attainment Read Case Study ↗
Highest quarterly attainment in Microsoft's Southwest program in FY21Q4. Led a 5-person team through daily pipeline audits, opportunity coaching, and real-time performance analysis.
NFL Surface Crew Chief
Led game-day operations for Microsoft's Surface tablet program across live NFL broadcasts. Coordinated weekly with NFL IT, Microsoft, and DVSport to ensure zero-failure deployment for coaches and players.
M365 Adoption and Training
Role-based curriculum across Teams, SharePoint, OneDrive, and the full M365 suite, scaled across live virtual, onsite, and self-paced formats for clients from SMB to enterprise.

Experience Snapshot

Microsoft, Global Demand Center
2022 – 2025
Marketing Program Manager

Led scalable GTM marketing programs for Microsoft's cloud portfolio, directing a 6-person vendor team across 5,000+ annual field requests. Owned Azure DevOps sprint planning, cross-functional ROB meetings, and executive reporting that translated program health and field trends into data-driven decisions for senior leadership.

  • Raised CSAT to 4.9/5 and drove 30% YoY improvement by optimizing intake workflows and strengthening field engagement processes.
  • Built Power BI reporting frameworks replacing manual cycles, giving leadership real-time visibility into campaign performance, pipeline contribution, and ROI.
Lumio Technologies, LLC.
2025 – Present
Founder and Owner

Founded a Microsoft 365 training and adoption consultancy helping organizations close the gap between licensing and actual productivity. Designed and delivered role-based training programs across the full M365 suite, built repeatable adoption frameworks aligned to client change management goals, and served clients from SMBs to enterprise teams navigating hybrid workplace transitions.

  • Developed a modular curriculum scaling across live virtual sessions, onsite workshops, and self-paced formats.
  • Built brand presence including website, marketing strategy, and 90-second M365 video tutorials to drive client acquisition and credibility.

Full experience history available on LinkedIn ↗

What Colleagues and Leaders Say

"I had the pleasure of managing Rob, and I can confidently say he is one of the most dependable and impactful professionals I've worked with. He brings a rare combination of strong work ethic, sharp strategic thinking, and a genuinely positive attitude that elevates everyone around him. Rob consistently delivered high-quality results, often going above and beyond expectations. He has a natural ability to break down complex challenges, identify practical solutions, and execute with precision. Any team would be incredibly fortunate to have Rob. I strongly recommend him and have no doubt he will continue to excel wherever he goes."

Helen Theriault Public Sector Account Executive Managed Robert directly

"It's rare that you come by a talent like Robert Saucedo. He played a pivotal role in leading our team. The results and attention to detail in his work speaks for itself — at one point he and his team were leading the entire company in several KPIs for several quarters. His ability to analyze, act, and provide valuable insight to his team and leadership has truly made him a top performer and leader."

Shawon Rumsey Cybersecurity and Cloud Professional, TAM at Varonis Managed Robert directly

"Robert is an ideal employee, coworker, and leader. He consistently shows a growth mindset and has a passion to help others grow alongside him. He is incredibly knowledgeable across topics ranging from tech support to customer relationship management. He's attentive, adaptable, and incredibly patient. He would be an incredible asset to any team."

Phoenix Robbins Enterprise Customer Strategy and Operations Worked on the same team

"Robert is one of the most positive, hardworking, and creative individuals I've encountered. His can-do attitude is contagious, and he consistently brings energy and thoughtfulness to every project. He is a true team player, always willing to collaborate, offer support, and go the extra mile to ensure success."

Joanna Alday Customer Success Advocate Reported to Robert directly

"Robert is always willing to share his knowledge to help complete a project or close a sale. His empathy is like no other — he has the gift to make anyone part of the conversation. Robert would be, and is, an asset to any team or organization."

Arvin Enriquez Creative Individual with a Passion for Story Telling Colleague, multiple years

"You demonstrated a clear focus on maintaining a high quality of service with our existing Concierge and Platform Governance services as well as a growth mindset when asked to help onboard and integrate additional team members. Launching and driving adoption of our new service will be made easier because of the operational rigor that has underpinned our existing services, and your efforts to make that happen are noted and appreciated."

Luke Ekhoff Direct Manager, Microsoft Global Demand Center Microsoft Connect review, Apr 2025

Full recommendations available on LinkedIn ↗

Where I'd Bring the Most Value

01

Product Marketing Manager

GTM strategy, positioning, launch readiness, and marketing programs tied directly to product adoption and subscriber engagement, especially M365 consumer/B2B.

02

Marketing Program Manager

Scalable campaign operations, field marketing, demand generation programs, and cross-functional execution models with measurable pipeline output.

03

Sales Development Manager

Team leadership, SDR/LDR coaching, pipeline hygiene, quota attainment, and bridging marketing qualified leads to revenue-contributing opportunities.

04

GTM Strategy and Ops

Operating rhythms, ROB facilitation, sales-marketing alignment, reporting infrastructure, and go-to-market readiness for cloud and SaaS products.

How I Lead
360 perspective
Having lived inside marketing, sales, and technical operations, I connect GTM campaigns to seller behavior, quota, and customer adoption in a single conversation.
Data-backed decisions
I build Power BI systems that give teams real-time visibility, then use them to coach, prioritize, and surface risk before it becomes a problem.
Operational rigor
Sprint planning, ROB meetings, intake optimization. I create structure that improves delivery predictability and protects team throughput.
People-first leadership
Whether leading 5 sellers or a 6-person vendor team, I build engagement through clear expectations, real-time feedback, and consistent recognition.
Adoption-minded
I pair campaigns and tooling with training, role standards, and feedback loops. The work is not done at launch; it is done when behavior changes.

Choose the Best Fit

If unsure where to start, the General Marketing resume covers the broadest positioning. Use targeted versions when a role emphasizes sales development, product marketing, or M365 adoption.

General Marketing Resume

Broad marketing program manager, GTM strategy, and demand generation positioning across cloud and SaaS.

View Resume ↗

Product Marketing Resume

M365 product marketing, subscriber engagement, GTM launch readiness, and customer adoption positioning.

View Resume ↗

Sales Development Resume

SDR/LDR team leadership, pipeline management, quota attainment, and sales-marketing bridge roles.

View Resume ↗

LinkedIn Profile

Full experience history, recommendations, endorsements, and project portfolio, always current.

View on LinkedIn ↗

Let’s Talk

Best fit: product marketing, marketing program management, and sales development leadership roles in cloud, SaaS, or technology. Email or LinkedIn preferred.

✉️
Email rsaucedo23@live.com
💼
LinkedIn linkedin.com/in/rosauced
📍
Location Everett, WA, remote or hybrid
📌
Status Open to new opportunities